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03  Novel Spirits

KIND:  BRAND SPRINT 
DATE:  2023

WHAT:  A brand sprint for Novel Spirits—a bar, library, and hotel concept based out of Minneapolis, Minnesota.

WHY:   Each guest is invited to travel through time and space as they read through the extensive libraries in the different themed rooms of the hotel.

HOW:   The illustration and typography draws inspiration from vintage travel posters, hospitality ephemera, and the classics

WHO:   Anna Matuella (Design Lead)

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